Who we are

Keybored Creative is a dynamic full-service agency that excels in designing and executing custom strategic campaigns to enhance an artist's visibility and growth. Since 2020, we’ve led over 60 data-driven campaigns, securing over 800 media placements, generating over 850k link clicks through targeted advertising, and helping our artists attract thousands of fans, live show and tour opportunities, and over 6 million streams in the process. 

Let's elevate your next campaign. Email Us.

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  • Founder

    Matt Torres launched Keybored in 2020 after four years at McKinsey & Co. He also leads the music platform Soundazed. Matt's expertise has been instrumental not only within the music industry but also in his work developing and executing effective strategies for companies like the strategic communications agency HausCo and Brooklyn startup Up&Up, whose Series B funding round was led by Khosla Ventures and Founders Fund. From the DMV, Matt earned his BA from American University and is based in Chicago.

  • Multimedia Production

    Isabela Torres is a multimedia specialist who joined Keybored Creative in 2024 after earning her degree in Multimedia Design from Lane College. Now a student at the University of Oregon, Isabela has contributed to Soundazed as a multi-disciplinary producer and curator since its inception. In her role, Bel has provided festival coverage of festivals such as Bonnaroo, Made In America, and Rolling Loud. Bel’s favorite thing about working in music is discovering new artists and conceptualizing beautiful videos.